Our Story
It all began with a small group of people who saw the potential in Liberia and wanted to contribute to the growth of their country.
When the founding team of Liberia Pure first came together, they identified job creation as the most impactful way they could contribute to the country's development. They began exploring business ideas that would provide new income opportunities to those who needed them most, aiming for an initiative with a long supply chain that could positively impact as many people as possible.
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After extensive discussions, research, and market analysis, honey production emerged as the best opportunity. To gain a deeper understanding of the industry, the team engaged with local beekeepers to learn about the challenges they faced. It quickly became clear that a major obstacle was limited access to markets. While store shelves were stocked with imported honey, there was no local brand that represented Liberian honey producers.
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Recognizing this gap, Liberia Pure was established to create a local brand of high-quality honey, capable of competing with any imported product. Through this initiative, the enterprise aims not only to offer a superior product but also to support local beekeepers, create jobs, and build a sustainable industry in Liberia.
Liberia Pure started
selling local honey
in 2014.
And now it's the premium packer of honey and coconut oil products in Liberia.
Instead of being a business that looks only at the financial bottom line, Liberia Pure is structured as a social enterprise. This means that the company considers environmental, social and financial impacts of its actions.
The profits from Liberia Pure Honey are invested in the development of the honey industry as a whole. Liberia Pure Honey knows that they can't build an industry alone, so they created a strong culture around education and providing support to local beekeepers.
The joy customers received from the pure, sweet, delicious LOCAL honey provided inspiration to new ideas. As they pondered what to try next, pencils went dull crunching numbers. The team considered the best way to extend the positive impact of Liberia Pure through a new project.
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​After looking for niche markets, meeting with farmers, and considering regions in need of jobs, coconut oil made its way to the top of the list of ideas. In response to this discovery, another social enterprise was created with the potential for positive development and job creation. Not to mention, it focussed on a sector that was underserviced, and it would enhance the income of coconut growers.
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Liberia Pure Coconut Oil pressed its first batch of fragrant, unrefined, fresh coconut oil in February 2017 and the product is now available on grocery store shelves and markets throughout Liberia.
Meet the people who make the magic happen at Liberia Pure Honey.
It doesn't take plenty of people to make good things happen. The team at Liberia Pure Honey has dedicated the past six years to make your life a little bit sweeter.
Meet Everyone!
Cecil Wilson
Owner and Management
Stanley Luogon
Sales Manager
Gladys Freeman
Owner & CEO
Enoch Nah
Warehouse Manager
Becky Momo
Sales Supervisor